On Hold Messaging

Can special holidays be recognized in On Hold Messaging?  Sure!  Why not?  The Christmas season is often acknowledged for callers who are placed on hold because they hear Christmas messages, holiday greetings, and/or the music of the season.  What holidays might you want to mention in your On Hold Messaging?  What special days unique to your company or organization; i.e. the day your company was founded?  What special events; e.g. awards and recognitions for your employees and your company?  What contributions to the community where you are located; e.g. volunteerism by your employees, donations to local charities, work with youth or the disadvantaged in the community?  Messages that address these put a human touch, personalize, and promote good feelings about your company or organization.  Try it.  See what reactions you get.